Communications Coordinator : SEWA in Delhi

SEWA Delhi was founded in 1999 and became a trust in 2007. SEWA Delhi runs integrated development programs that support women workers towards self-reliance and full employment. The aim is to ensure that these programs cater to women workers’ diverse life cycle needs and provide them with a network of support eventually enhancing their capacities to make their communities sustainable SEWA Delhi also plays a crucial role in integrating women with SEWA’s programs and cooperatives like Ruaab, Microcredit, livelihood opportunity, and government programs to help them achieve economic independence.

We are looking for a full-time Communications Coordinator, based in Delhi. The Communication Coordinator will collaborate with the SEWA Delhi team to conceptualize and design social media strategies aimed at promoting SEWA Delhi’s online campaign and objectives. Along with this, the coordinator will support the team in media events and the design of high-quality content in the form of Information, Education and Communication materials (IEC).

Key Responsibilities:

Social Media Management:

• Develop and implement a comprehensive social media strategy aligned with the goals of highlighting informal women workers across all social media channels.
• Create engaging and shareable content for various social media platforms.
• Schedule and monitor posts and official social media platforms to ensure a consistent online presence.
• Respond to comments, and messages, and engage with the online community.
• Maintain a consistent brand voice and identity across all content.

Campaign Ideation and Execution:

• Brainstorm, plan, and execute digital campaigns to promote the diverse on-ground work of SEWA in Delhi.
• Collaborate with the team to align campaigns with the organization’s mission and values while incorporating the unique voices of our bens.
• Monitor campaign performance and provide insights for continuous improvement.

Online Platform Upkeep:

• Manage and update accounts on platforms such as LinkedIn, Instagram, Twitter and other platforms.
• Ensure accurate and up-to-date information is available on all platforms.

Graphic Designing and Writing:

• Create visually appealing graphics, infographics and other multimedia content for social media posts, campaigns and promotional materials.
• Support team in the design of high-quality content in the form of Information, Education and Communication materials (IEC).
• Generate compelling written and visual content for various social media platforms as online posts and blogs.

Analytics and Reporting:

• Utilize analytics tools to track the performance of digital marketing efforts.
• Provide regular reports on key metrics, audience engagement, and campaign success.
• Use data-driven insights to optimize strategies for better results.
• Manage, supervise and coordinate with volunteers and social media interns.

Qualifications:

• Pursuing a degree or graduated with a degree in Marketing, Digital Marketing,
• Communications, or a related field, or a graduate from one of these programs.
• Oral and written fluency in both Hindi and English is mandatory.
• Proficiency in graphic design software such as Adobe Photoshop, Illustrator, Canva or other similar tools
• Excellent written and verbal communication skills.
• Creative thinking to generate engaging content.
• Self-motivated and able to work independently as well as part of a team.
• Strong understanding of social media platforms and their respective audiences.
• Experience with website design and development
• Good at community engagement at ground level

To Apply:
Please send the documents to programs@sewadelhi.org with the email subject line ‘CommunicationsCoordinator_Full Name’.
⮚ Resume
⮚ Portfolio showcasing examples of your graphic design work
⮚ Two references (names, contact information, and your relationship with the reference)
⮚ A cover letter addressing the following questions:(max 300 words).

• Your experience, interest, and availability.
• Why do you wish to apply for this job role at SEWA Delhi.
• Your understanding of the role of social media in promoting social causes.

Remuneration Range: INR 40,000

Joining Date: Immediately

Note: Female candidates are encouraged to apply.