Development Officer, Annual Fund – Equality Now

Apply before 8th Oct, 2023

Founded in 1992, Equality Now fights for the protection and promotion of the human rights of women and girls around the world through legal advocacy. Working with grassroots women’s and human rights organizations and individual activists, Equality Now documents violence and discrimination against women and mobilizes national and international action to support efforts to stop these abuses. The organization’s work is focused on four main program areas: Legal Equality, End Sexual Violence, End Harmful Practices, and End Sex Trafficking.

With a presence in the US, UK, Lebanon, Kenya, Georgia etc, Equality Now has a staff of 68 and is governed by a 10-member US Board of Directors, a 5-member UK Trustees group, and a 6-member Africa Board.

The organization had an ambitious 2017-2021 strategic plan which resulted in the enhanced presence and works in MENA, Eurasia, and LAC regions.  In 2020, in response to the pandemic, we restructured the organization to become a dispersed organization.  The organization will be embarking on a strategic refresh (2022-2024) this year. Current priorities include expanding programs in MENA, the Americas, and Eurasia as well as capacity building with an emphasis on development and communications activities. The 2023 budget is $14.2 million.

TITLE: Development Officer, Annual Fund

REPORTS TO: GLOBAL LEAD, INDIVIDUAL & MAJOR GIVING

LOCATION: Remote position based in the US. Applicants from all States will be considered.

POSITION SUMMARY
Reporting to the Individual Giving Lead, the Development Officer (Annual Fund) is a key member of the Individual Giving team. The Officer is responsible for three important functions: 1) managing Equality Now’s Annual Fund, ensuring that this important revenue source meets its budget goal and grows, year over year, 2) managing and/or supporting mass donor communications needs and our online presence, with a focus on US audiences, in partnership with the Digital Team and 3) working in partnership with the Development Assistant and Revenue Leads to ensure donor data hygiene and maximize the department’s use of the donor database. This position will be based in the US and work with global staff across the organization.

DUTIES & RESPONSIBILITIES
Annual Fund Growth & Management

• Manage and drive growth of the Annual Fund by providing project management for donor outreach, infusing best-practice approaches for direct marketing (print & digital), and analyzing/reporting on KPI’s to ensure that we are reaching our goals both in lead generation and conversion to revenue
• Coordinate with external vendors and colleagues in comms, development, and programs to plan, draft, and execute integrated fundraising campaigns, including 2 annual newsletters and 4 annual print appeals with wrap-around email and social media solicitations.
• Identify and implement winning strategies for expanding monthly, peer-to-peer, workplace and bequest giving, and improving the ‘donor journey’ to engage, retain and upgrade annual fund donors.
• Collaborate with development and communications colleagues to strengthen lead-generation and donor conversion by identifying and executing strategies to target prospective donors, drive list-sign ups and create other calls to action and mechanisms for capturing leads in harmony with wider marketing and communications efforts

Donor Content & Communications

• Serve as primary liaison between the development and communications team in leading the creation of mass donor communications/content, including direct response solicitations, promotional pieces for events, organizational updates/announcements, stewardship mailings, etc.
• Stay up to date on Equality Now’s current and forthcoming work to identify program impact highlights and create or commision engaging assets/materials and messaging that can be tweaked and shared across channels and leveraged across the development team for donor cultivation, solicitation and stewardship
• Work closely with the communications team, in particular those responsible for digital, to ensure that prospective, active and lapsed donor audiences are effectively engaged across Equality Now’s channels, including email, social and the website
• Monitor news/current events related to Equality Now’s issue areas to create rapid-response lead generation, donor engagement and fundraising campaigns that connect our work to key gender-equality moments and trending issues
• Work closely with relevant communications and development colleagues to update fundraising-related content on EN’s website/donate pages, promote donor events, and refine messaging/amplify our presence on 3rd party giving platforms (eg- Network for Good)

Data & Technology

• Serve as a lead user and expert on our donor database (Raiser’s Edge/NXT) and help to ensure the cleanliness and integrity of donor/donation data, including appropriate data collection and extraction for distribution lists and tracking the performance of fundraising campaigns
• In coordination with the communication team, utilize MailChimp and social media platforms and help identify other platforms/technologies to reach, educate and solicit donors and prospects
• In collaboration with Development Team members, help optimize our data collection and use of Raiser’s Edge/NXT; to segment audiences for donor outreach and track performance
• Ensure proper flow of data between and database, fundraising and communications platform

QUALIFICATIONS AND EXPERIENCE

• Bachelor’s degree and 3-5 years of proven success as a member of a fundraising team
• Excellent copy writing and editing skills across digital and print, with the ability to absorb, synthesize and connect large amounts of information into compelling content and CTAs
• Solid experience in Direct Marketing/Direct Response Fundraising and knowledge of best practices in online lead generation, fundraising, engagement. Experience with fundraising databases, preferably Raiser’s Edge
• Strong working knowledge of digital platforms, including social media, search engines, and donation platforms, ideally Mailchimp, Fundraise Up and WordPress. Experience with Google Grants and similar advertising platforms is a plus.
• Excellent project management and problem solving skills
• Able to prioritize, juggle multiple projects, stay calm under pressure and meet deadlines
• Detail-oriented, organized
• Able to proactively move projects/tasks forward and initiate appropriate follow up
• Results-driven approach with a commitment to outcomes and tracking
• Excellent verbal and written communications skills, design skills are a plus.
• Resourceful, with the ability to work independently and also as a team player
• Advanced interpersonal skills, able to work effectively and respectfully in a fast-paced environment with diverse co-workers in a relatively small organization and with colleagues internationally
• Highly responsive to colleagues and able to “manage up” to organization’s leadership to ensure all deadlines are met and relationships effectively stewarded
• Demonstrated passion for and understanding of women’s rights issues
• Basic design skills are a plus
• Ability to travel when needed
• Sense of humor

APPLICATION PROCESS

To apply: Use the form on this page.

No calls, please. This is a home working/remote position based in the US.

Due to the volume of applicants anticipated for this role, only shortlisted candidates will be informed and contacted for an interview.

Candidates must meet current requirements for employment in their preferred work location.

Equality Now is an Equal Opportunity employer. Equality Now is strong because it is diverse. We actively seek a diverse applicant pool and encourage candidates of all backgrounds to apply. Equality Now does not discriminate on the basis of disability, age, gender identity and expression, national origin, race and ethnicity, religious beliefs, or sexual orientation. We welcome all kinds of diversity. Consultants are selected on the basis of ability, in accordance with all country and location-specific laws

We take your privacy very seriously and we are committed to protecting your personal information online. See our privacy policy for more details.