𝐂𝐡𝐢𝐞𝐟 𝐌𝐢𝐧𝐢𝐬𝐭𝐞𝐫’𝐬 - 𝐄𝐧𝐚𝐛𝐥𝐞 𝐨𝐮𝐫 𝐟𝐚𝐫𝐦𝐞𝐫 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞

Last date for submission 9th July 2022 by 23.55 PM IST.

CoEFPO is a comprehensive service mechanism with a straightforward and unique philosophy. We believe in your success and we invest our support into it.

Hon. Chief Minister & Hon. Minister for Horticulture,
Government of Karnataka

Our objective to make a successful business entrepreneur out of farmers, Makes our journey worth its effort

Government of Karnataka in its budget for the year 2016-17, committed to the establishment of Centre of Excellence for Farmers Producers Organizations (CoE-FPO) for the overall development of Farmers Producer Organizations (FPO) in Karnataka promoted by the Karnataka State Department of Horticulture.

As per the Government Order –DOH17/2017 Bengaluru dated 30-03-2017, the Government of Karnataka issued necessary directions to establish CoE-FPO under Karnataka Societies Registration Act 1960. The COE-FPO was registered on 21-08-2017 The Registered Office of COE-FPO is located at the University of Horticultural Sciences Campus, GKVK Post, Bengaluru-560065, Karnataka, India.

The Challenge

The farmers across Karnataka have been working in small groups called the farmer producer organizations (FPOs). All these different FPOs across the state have decided to come together and launch one unified brand under which they could promote and sell their produce directly to consumers. They would like their brand to have the same visibility and reach as that of some of the bigger brands in the market. This unified branding will help enhance their competitiveness and advantage in emerging market opportunities.

At the first phase of launch, the famers would be launching the non-perishable range of products such as pulses, millets, jaggery, honey, chilli, spices, cashews and raisins under the brand name. Subsequently, in a phased manner, they would be adding more product range to their portfolio in the years to come. So, the brand must keep the possible range extensions in mind.

To support the farmers’ vision, the Honourable Chief Minister of Karnataka is inviting all the citizens to act as catalyst to help the farmers realize their dream

Put on your creative Hat, craft a Brand Name, a compelling Tag Line, and a creative Brand Logo/Symbol and participate in the challenge to enable the farmer and give farmers the much needed impetus to growth.

Each entry should necessarily include a brand name, a logo unit/symbol and a tag line. An explanation of rationale and creative thoughts may also be provided in not more than 150 words. The winners would be selected based on the aptness of the name, uniqueness, and the creativity of logo and taglines. The decision of the jury will be final.

To understand more about the contest, please go through the FAQs and Terms & Conditions pages in detail.

Any queries mail to – enablethefarmer@gmail.com

All the entries must be checked for copyright or trademark violations. Click here to know how it can be done.

More details visit – https://lnkd.in/djsnNXR5

Starting Date: 8th May 2022

Last date for submission: 9th July 2022 by 23.55 PM IST.

First Prize: Cash award of Rs.75,000/-
Second Prize: Cash award of Rs.50,000/-
Third Prize: Cash award of Rs.25,000/-

Excellence awards – Apart from the above, some excellent entries would receive a trophy and certificate separately for the logo and tagline.

Click here to submit your entries

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𝐂𝐡𝐢𝐞𝐟 𝐌𝐢𝐧𝐢𝐬𝐭𝐞𝐫’𝐬 – 𝐄𝐧𝐚𝐛𝐥𝐞 𝐨𝐮𝐫 𝐟𝐚𝐫𝐦𝐞𝐫 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞